Understand the opinion of education agents.
The ICEF i-graduate Agent Barometer monitors the opinions of education agents worldwide, providing valuable insight into agents' perceptions of international education markets and institutions. Since 2007 we have partnered with ICEF to enable us to conduct regular agent opinion studies. With input from ICEF into the content of the survey, we aim to discover what agents see as the most effective marketing strategies for education institutions and what institutions need to provide in terms of support for the agents they work with. The study also gauges the attractiveness of international study destinations as perceived by agents recruiting for a range of study programmes.
Insights will help institutions to:
Data is benchmarked against the year-on-year data. Presentations will include information on student recruitment, student mobility concerns, attractiveness of study destinations and agent incentives and support provided by institutions to education agents.